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EXPERIENCES

Elevating each customer experience one memorable moment at a time.

EMOTIONAL CONNECTIONS

The best experiences are the ones that immerses all your senses and engages you to people, places, and things in contextual and relevant ways. 

Since 1997, RMI has been helping brands create emotional connections with their guests through live events that drive awareness, build loyalty, and increase sales. Our proprietary strategic event planning process allows us to harness new opportunities, discover new possibilities, and unlock new brand potential. 

Innovative and experienced

Case Study: Lexus Luxury Retreat

The Client

Lexus, Where luxury and lifestyle meet, on the road and beyond.

Length of partnership: RMI has been servicing Lexus since 2005 and Toyota North America since 2001.

The Challenge

Lexus asked us to plan an event that would continue growing brand awareness in the luxury car industry and provide a remarkable experience for elite guest influencers.

The Solution

We took a 3-pronged approach to ensuring an outstanding event for Lexus:

Step One: We identified elite properties that align with the Lexus brand using our custom site selection process.

Step Two: We provided white-glove service throughout the event ensuring every elite guest influencer had their needs met and their expectations surpassed.

Step Three: We incorporated Lexus fleet vehicles into the event so guests could personally enjoy the unique and luxurious Lexus driving experience.

The Results

“Our event couldn’t have gone any better, and our elite influencers got the content they were truly excited about AND have an elevated impression of Lexus.” 
— Greg Thome, Senior Manager
Regional and Lifestyle Communications, Toyota Motor North America

Case Study: Polaris Sales Meetings

The Client

Polaris Industries, The global leader in powersports

Length of partnership: RMI has been servicing Polaris since 1998.

The Challenge

Polaris charged us with accelerating brand and product awareness and promoting dealer sales at a sales meeting.

The Solution

We created a custom event registration site that accommodated more than 5,000 guests. The site provided personalized event schedules, customize badges, tools to facilitate exhibitor connections and live reporting. We also developed an event APP to streamline the guest experience at the event. Meanwhile, our elite VIP services team addressed every need of the company executives while our elite supplier relations and vendor connections personnel ensured Polaris’ 400,000 sq. ft. product display and order stations were meticulously managed.

 

The Results

Case Study: Ole Red Restaurant Openings

The Client

Ryman Hospitality Properties, Inc. – An exclusive hotel, resort, entertainment, and media company founded by Edward Gaylord.

Length of partnership: RMI has been servicing Ryman Hospitality Properties, Inc. since 2011.

The Challenge

Ryman Hospitality Properties, Inc. needed an all-inclusive event management solution that would ensure every need would be accommodated without hidden fees.

The Solution

Our full-service event management team seamlessly handled every aspect of their celebrity event for a fixed price. 

The Results

laptop

Virtual events reimagined

Countless brands are now facing the challenge of selling products and services virtually. For many of our clients, it is more important than ever to provide the same in-person experience with a virtual event.

With over 20 years of corporate event management expertise, we are the best in the industry at bringing events alive, in-person or virtually. Let us help you think outside the box and find creative, innovative ways to get your brand in front of the right people and create memorable experiences. 

Case Study: Virtual Event Strategy Transforms Local Business

The Client

Like many businesses, Kelsey Mercer was in the midst of preparing for a product launch when public health guidelines forced the studio to close temporarily.

Length of partnership: RMI has been servicing Kelsey Mercer since 2018.

The Challenge

As Kelsey Mercer customers were demanding more, and existing resources were at capacity, the studio needed to shift from selling face to face to selling online, while providing the same in-person experience.

The Solution

With RMI strategy, coordination, and execution, Kelsey Mercer had a successful virtual product launch that created a springboard for virtual platforms, apps, and subscription models.

The Results

In just weeks, Kelsey Mercer saw an increase in audience attendance and gained valuable revenue streams.

“RMI is the ‘No stress … All success’ event management team!  They transform an event into an experience to remember.  RMI exudes positive energy, confidence, and calm from beginning to end!  In every stage of planning, preparation, and execution, they not only hold your hand they guide the way.  They know just what you need and what needs to happen steps before you do.  I know I can focus on what I needed to do because they are always aware of every other detail to pull it all together excellently.” 
— Kelsey Mercer, CEO
Kelsey Mercer Lifestyle Wellness Brand

Influencer Campaigns

[instagram-feed num=4 type="hashtag" hashtag="#FallinLoveWithLexus"]
[instagram-feed num=4 type="hashtag" hashtag="hybridhiddengemsse"]
[instagram-feed num=4 type="hashtag" hashtag="#Sportswomanadventure"]
[instagram-feed num=4 type="hashtag" hashtag="hybridhiddengems"]
[instagram-feed num=4 type="hashtag" hashtag="#lexusluxuryretreat"]
[instagram-feed num=4 type="hashtag" hashtag="#toyotabluegrasstour"]
[instagram-feed num=4 type="hashtag" hashtag="#hybridhiddengemsse"]
[instagram-feed num=4 type="hashtag" hashtag="#lexusbestiebash"]
“Our event couldn’t have gone any better, and our elite influencers got the content they were truly excited about AND have an elevated impression of Lexus.”
Lexus logo Greg Thome, Senior Manager

Regional and Lifestyle Communications, Toyota Motor North America
“RMI is the 'No stress ... All success' event management team!  They transform an event into an experience to remember.  RMI exudes positive energy, confidence, and calm from beginning to end!  In every stage of planning, preparation, and execution, they not only hold your hand they guide the way.  They know just what you need and what needs to happen steps before you do.  I know I can focus on what I needed to do because they are always aware of every other detail to pull it all together excellently.”
Kelsey Mercer logo Kelsey Mercer, CEO
Kelsey Mercer Lifestyle Wellness Brand
“THANK YOU for your tremendous efforts in helping the Polaris team plan and execute the MY22 Virtual Spring Sales Meeting. We absolutely could not have done it without you. Your dedication, passion for Polaris, attention to detail, and efforts to ensure it is the most amazing virtual event are appreciated beyond words.”
Polaris logo Mary Michlitsch, Sr. Event Planner
Polaris Inc.
“I have been involved with producing or managing motorcycle trade shows since 1976. We have worked flawlessly with RMI for the past seventeen years and would highly recommend their service to anyone. Kathi and her team handled every aspect of our events from start to finish.”
Polaris logo Jim Betlach, VP Customer Relations
V-TWIN EXPO
“"I wanted to say a big THANK YOU to the both of you and your team; we couldn’t have done it without you! From start to finish your service was top-notch, executed with poise and very professional. Definitely Five Stars!"
Polaris logo Peggy James, Sr. Investor Relations Specialist
Polaris Inc.
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